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You deserve to win a higher ad position in the auction through a lower cost–per–click (CPC) bid by:

creating ads that include terms or phrases people are browsing forcreating appropriate ads and keywords, yet not using ad extensionscreating ads that link to a share landing pagecreating high-quality ads and landing page/ developing relevant keywords and also ads, and also using advertisement extensions

Correct price is:

creating pertinent keywords and ads, and using advertisement extensions

Explanation: By producing high–quality ads and landing pages, you can win a higher ad position in the auction v a lower cost–per–click (CPC) bid. Ad position is additionally influenced by the expected impact from ad extensions and other advertisement formats, such as sitelinks. This way that if two completing ads have actually the exact same bid and quality, the advertisement with the better expected affect from extensions will generally appear in a greater position 보다 the other.


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